FULL_TIME
Marketing Manager - Movers & Shakers
Noord-Holland
NL
2024-09-16
2024-10-10
In this position of Marketing manager your will implement the corporate strategy and build on the brand awareness for the Benelux organisation of this innovative Company with many own retail stores & wholesale partners.
Tasks and responsibilities of the Marketing Manager for the Benelux:
- Instore communication activities
- Introduction of all new product innovations
- Promotion activities incl. event- and brand activation activities
- Manage the PR activities & Social Media
- Building the customer database
- National partnerships – B2B & B2C
- Marketing year plans at the wholesale accounts
- Manage the main Marketing & Communications processes between head office and local teams
- Manage the translation and copy checks of all communication materials
- Planning and coordination of the promotions calendar, link between the central communication department and the stores and the other way around
- Initiating and organizing consumer activation events to build brand awareness, brand experience and in the end; to stimulate traffic to the sales points
- Implementation and control of merchandising guidelines by regular visits to all stores
- Manage and support the PR agency by coordination of all PR activities and required PR materials
- Responsible for building the customer database and responsible for multichannel marketing (online and offline)
- Initiating local promotions and events for the Clients
Result Areas:
- Quality of all communication materials
- Promotions, event marketing and traffic generation activities for the stores and counters
- State of the art press activities
- Social media activities, Up-to date website and growing customer database
- Local MDC (marketing) budget
Position of the Marketing Manager within the organisation:
The Marketing Manager reports to the Country Director and functionally reports to the Global Marketing Director and provides support to all area and counter managers of the stores and shop-in-shops (local marketing & b2b)
Profiel
- Minimally Bachelors degree in marketing or communication
- 6-10 years of working experience in a retail environment (cosmetics, fashion & lifstyle experience is a big pré)
- Affinity with cosmetics in general
- Strong Communication skills (in writing and speaking)
- Fluent in Dutch, English and preferred French
- Excellent PC skills with Excel, Powerpoint, Word
- High Energy level
- Flexible
- Initiative
- A real team player
- Enjoy to be part of a winning team
- Eye for detail
- Confident to challenge the team
- Strong personality who can convince people
- Result driven
- Willing to Travel